Dear Entrepreneur,
Back in 2005, Jeremy Palmer launched a popular affiliate newsletter called Quit Your Day Job.
The newsletter went out weekly, but many readers wanted more. Subscribers started requesting that this great info be in the form of a guide or e-book so they could have a one-stop destination for learning.
Jeremy, being Jeremy, wanted to know if the methods he had used to succeed could be learned and applied by new affiliates.
So that summer he decided to do an apprenticeship with five new affiliates. During this time he had weekly training calls where he would teach them the ropes, evaluate their affiliate campaigns, help them set goals, and keep them motivated.
The apprenticeship lasted five weeks. At the end of the project 4 out of the 5 students were making a consistent profit. One year later 3 out of the 5 became Commission Junction Performers (earning $10,000/month).
He learned a lot from this little experiment…
First - he had proved that his methods could be learned and put into action by others. This was important because there are a many people who make money online, but few who can teach others how to do it.
Second - He started to understand what skills and characteristics were required for people to succeed.
Armed with this information he proceeded to write his first e-book - High Performance Affiliate Marketing. Using the same material from the apprenticeship he transferred it into a concise 150 page guide. It sold thousands of copies within the first few months.
In addition to the book, he launched a member support forum so that people could get additional help.
Within a few months some trends started to emerge… People who bought the book and were active in the forum were 10x more likely to succeed than those who simply read the book. This is because people asking questions and lending advice were actively doing what they had learned.
Of the 5,000+ people who paid $49.95 for the e-book, only a few hundred became active in the forum.
This is the same reason so many diets fail. It’s not that the diet doesn’t work, but people don’t stick to it. They either don’t follow it correctly, or quit when they don’t see instant results. This is why dieting is a multi-billion dollar industry and people are fatter than every before. They keep coming back to buy more hope, but don’t take action.
The same thing can be said about the Business Opportunity industry. It’s now one of the most lucrative categories online. People buy the info (dream) but don’t follow through.
The gurus don’t sell substance - they sell HOPES AND DREAMS. They know they’ll move more product that way.
You Can Succeed, But You Need to be Realistic
While it’s possible to make a substantial income as an affiliate, it’s unrealistic to think you can go from $0 to six-figure-success in minutes a day or from buying some automated money-making system.
All “super affiliates” have put in the time to learn from a mentor and through some trial and error before finding success…but they will, without exeption, tell you that it was worth it and that they are glad that they never gave up on the dream they knew was possible.
The Truth About Making Money Online
Only a small percentage (less than 10%) of new affiliates ever go on to make any money. Even fewer go on to quit their jobs or become super affiliates.
There are a number of reasons new affiliates don’t make it. Here are few of the most common:
- Unrealistic expectations
- Too much time learning and not enough time doing - Most are anxious to learn, but few actually create and execute a well thought out plan.
- Failure to research markets and understand customers
- Lack of skills - You don’t have to be a graphic designer or have a degree in computer science, but a basic understanding of how to build and manage websites - or - knowing how to outsource goes a long way.
There’s no shortage of blogs, forums, or books to help you get started in this business. These learning materials serve as a great guide and reference, but lack a step-by-step plan (system)
The Best Way to Learn Affiliate Marketing
In order to become proficient in any skill you must first learn, then do, and repeat. This cycle of continuous improvement is what makes you successful.
Most resources and guides help you learn, but few show you exactly how to do.
Once you’re ready to take the training wheels off you may need a little more support and guidance - that’s where the Black Ink Project 2.0 goes beyond an info product.
What is the Black Ink Project?
In accounting, the term black ink (or operating in the black) is used to refer to a company that is profitable. On the flip side, when a company loses money they’re said to be operating in the red.
The goal of the Black Ink Project is to show affiliates how to bridge the gap between learning and taking the necessary steps to building a profitable affiliate business.
That is taking what you learn and turning it into action. It’s not that you lack motivation, but knowing exact steps and sticking to the right path can be a challenge.
The Black Ink Project will help you get over the hump by focusing on the areas where most affiliates fail.
The Black Ink project will help you:
- Set realistic goals, based on your time and budget.
- Find a niche that you can succeed with
- Create a business plan so that you can evaluate opportunities without wasting too much time, energy, and money
- Develop and launch a campaign from start to finish. At the end of the course, you’ll have a complete action plan and checklist that you can use for future projects.
- Learn the applications and tools that will help you create and manage your affiliate business.
The Black Ink Project is a step-by-step video course that will show you how to plan, build, and market a profitable affiliate site from the ground up.
What Will You Learn? What Does the Course Include?
The Black Ink Project (version 2.0) is comprised of 15 hands-on training sessions. Here’s a quick overview of the course and what you’ll learn:
Session 1 - How to Test Your Niche
Learn what factors you need to consider before getting started in a new niche.
You’ll also discover how to find the best opportunities by learning how to analyze opportunities, prospects, and the competition.
Session 2 - Develop a Successful Business Plan
In this session I show you the 10 step process I use to create business plans for my affiliate sites.
After watching this session you’ll have everything you need to create a rock solid plan for your affiliate site.
Session 3 - Content Planning
You’ve probably heard the expression “content is king”. Everyone understands the value of good content, but most have a hard time planning and creating high quality content for their site. In this session you’ll learn the seven step process I use to gather content ideas for my sites. I’ll then show you how to create a high level outline so you can start putting the pieces of the puzzle together.
Session 4 - Creating a Site Blueprint
In this session you’ll learn how to create a blueprint for your affiliate site. Just like every other Black Ink 2 session you’ll learn with real examples…
In addition to the video I’ve created 16 page wireframes, a sitemap, and design template that you can use on your site.
Session 5 - Professional Web Design for a Fraction of the Price
In Session 5 I show you how to leverage the power of crowdsourcing to get a professionally designed template for your website. You’ll learn how to create a successful design contest on 99 Designs. You’ll discover how to create a contest that attracts top talent and produces the best results.
Session 6 - How to Design an Attractive Site
In this session I show you the step by step process for creating a beautiful web design. You’ll be looking over my shoulder as I take our page wireframe and convert it to a design mockup.
I’ve also created a universal design template that you can use on your own affiliate sites.
Session 7 - Building a Professional Site (Part 1 of 2)
In Session 7 you’ll learn how to convert a site design into a fully functional website. You’ll be looking over my shoulder as I construct a professional web page from the ground up. You’ll see every step required to construct your own site. In addition to the video I’ve provided the complete source code used in the example.
Session 8 - Building a Professional Site (Part 2 of 2)
In this session you’re going to learn how to build re-usable templates to save valuable time and make your site easy to maintain. The lessons in this video build on Session 7. You’ll be looking over my shoulder as I create the template that will be used throughout the site.
Session 9 - Installing a WordPress Blog (Part 1)
In this session I give you step-by-step instructions for setting up and customizing a Wordpress blog on your site. You’ll discover how to have a blog up and running on your own site in less than 15 minutes.
Session 10 - Customizing a WordPress Blog (Part 2)
Session 10 will show you how to build a custom blog theme for your affiliate site. Most site owners don’t take the time to make their blog match their main site - this can make you look like a total amateur. With a custom blog theme you will be able to rise above the competition with a seamless blog design that matches your site.
Session 11 - Outsourcing Web Projects
Thanks to outsourcing you don’t need to know the technical details of designing and constructing a website to succeed as an affiliate. You can create a professional site with a modest budget by outsourcing your web project.
Even if you do have the time, money, and skills, you may find outsourcing produces better results, and allows you to focus on the things you’re truly good at like writing content, finding keywords, or managing pay per click campaigns.
Session 12 - Finding Profitable Keywords
In this session I pull back the curtain on my most valuable keyword research strategies. I’ll show you how to build a laser targeted list of keywords that convert. You’ll also discover the tools I use to harvest my competitors keywords and how I estimate the value of each keyword.
Session 13 - Setting Up and Optimizing Pay Per Click Campaigns
Session 13 will show you how the pros setup and organize their pay per click campaigns. You’ll learn why campaign structure is so important, and how it can help you increase your click-through rate and lower your costs. I’ve also uploaded some supplemental files that you can use to calculate the profitability of your own campaigns.
Session 14 - How to Build High Converting Landing Pages
This session is a step-by-step tutorial showing you how to create highly relevant and customized landing pages for your pay per click campaigns. In addition to the instructional videos I uploaded several supporting files that you can use to create your own
custom landing pages.
Session 15 - Tracking Your Success
Learn how I can afford to spend twice as much on my keywords and still make more profit than my competitors. Most affiliates don’t realize that 5% of their keywords are driving 95% of their sales. I’ll show you how I use my custom affiliate tracking software to uncover how much profit my keywords are making so I can weed out the losers, and raise my bids on my most profitable keywords
How is the Training Delivered?
Each Black Ink Project 2 session is provided in three high quality video formats:
Downloadable Windows Media Files - ideal for Windows users
Downloadable Movie Files for Apple - works seamlessly on the Mac
Downloadable iPod movie format - watch the sessions on the go!
Each session also comes bundled with supplemental training material to help you reinforce what you learn in the videos. You’ll be able to keep all of the worksheets, sample files, and source code used in these examples. Here’s a peak at the members area:
The Power of Community
The learning doesn’t stop with the videos. There’s a private member forum where participants can ask questions, share ideas, and get help from subject matter experts - including Jeremy himself.
Black Ink Project 2.0 to a select group of people earlier this year, so the member community is already very active. In fact, there are over 1,100 posts!
Huge Special Bonus
For a limited time you will get an exclusive bonus with Black Ink Project 2.0. Buy Black Ink 2.0 and receive a complimentary copy of PPC Classroom 1.0.
PPC Classroom is a comprehensive 238 page guide to paid search marketing. The course is broken up into 8 modules:
- Introduction to Pay Per Click Advertising
- Finding Profitable Niches in Pay Per Click
- Finding the Right Merchant Partners to Promote
- Winning Business Models for Pay Per Click Affiliates
- Finding the Most Profitable Keywords
- Landing Pages: Clicks to Commissions
- Anatomy of a Successful Campaign
- Advanced Pay Per Click Strategies
When we sold this course late last year it went for $500. PPC Classroom 1 is no longer for sale - this is the only way you can get your hands on it.
How Much Does this Training Cost?
Jeremy could easily sell this course for $500 or $1,000, but doesn’t want to make this training material out of reach for aspiring entrepreneurs.
So here’s the deal…
You get the entire Black Ink Project 2.0 course (15 downloadable videos, templates, supplemental training material, sample files and source code) and access to the exclusive member community (already over 1,100 posts) for a one-time fee of only $97. Yes you read that right - $97. No hidden fees. No monthly fees. Nothing else to buy.
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